We know the best feedback we can get on our contents, is the collective feedback the users themselves give us. If they could give us that information, we could optimize sales by focusing on displaying the best content. That´s why we´ve implemented a new “Thumb up/ Thumb down” rating system in which the user can tell us whether he liked or disliked each single video within each section.
This system is becoming more and more popular throughout the web since it tends to make for more relevant results. Widely used 1-5 or 1-10 scale rating systems have been proved to give a wide margin of error in the final relevance since they are subject to the subjectivity with which each user judges the different values within the scale. A “6” rating may not be the same for all users. In this system, the options are precise.
Every SPAcash Video 2.0 user now has this option available. As each user votes on the videos, the contents will be classified in real-time, allowing for the visitors who enter the site after them, to get the best results.

From now on, this is the default criteria by which the contents are ordered in all the 2.0 Tours. The user can quickly change it to show the “Latest updates”. The trailers that are automatically displayed on the top of each site will also be arranged this way, to maximize the effectiveness of the content that is offered.